• Strategic targeting and relevant keyword research of your business’s core products.
• On-page optimizations as in meta descriptions. As well as creating content and using keywords throughout your site.
• Off-page works like social media integration, neighbourhood mapping etc.

If your strategy is to deliver clarity for your business in a certain geographical location, all you need to do is a hefty local SEO strategy. Which might not be easy. The sole purpose is to get from a specialized local SEO. Contact a digital marketing agency to plan local SEO and achieve faster results.

Create Google Business Profile

It is very important if you want to rank your local businesses in Google. It is easy to optimize and even easier to set up. Once the profile is created, it will contain the business name, address, phone number, etc. You can use this information to boost your local search rankings through local search optimization.

Targeting Local Keywords

If you optimise for local search results, target long keyword phrases and specific geographic locations. Tools such as Moz can also be used here. It allows you to quickly find relevant keywords in the desired area. It will also provide data on their monthly searches. The most important part of winning at local SEO is choosing the right keywords. Get help from SEO experts.

Creating Locally Relevant Content

If you’re a business based in Kolkata you would want to talk about relevant things happening in Kolkata when focusing on local SEO. Add location relevance to your content.

Acquire High-Quality Backlinks

Backlinks are of utmost importance when it comes to local SEO. Acquire high-quality backlinks from authority websites. If backlinks are from local websites, it will help your local SEO efforts.
Make your link-building strategy strong and figure out ways how to acquire relevant backlinks, from local websites, from websites of local-based businesses. Try getting help from an SEO agency in India for link building.